Laws of UX: Using Psychology to Design Better Products & Services 2nd Edition

📚📚 I. THÔNG TIN SẢN PHẨM
📒 Mã sản phẩm :  STT940
📒 Nhà xuất bản :  Oreilly & Associates Inc; 2nd edition (February 27, 2024)
📒 Tác giả :  Jon Yablonski
📒 Ngôn ngữ :   Tiếng Anh
📒 ISBN      : 1098146964
📒 Số trang :  164  trang
📒 Hình thức : Bìa Mềm, IN MẦU LASER
📒 Loại : Sách gia công đóng gáy keo chắc chắn chất lượng cao
📒 Giấy in : Giấy ngoại định lượng 70msg, viết vẽ và hightlight thoải mái.
📒 Chất lượng : Bản in rõ nét, giá rất tốt cho mọi người.

📚📚 II. MÔ TẢ SẢN PHẨM
📒 1.Mô tả sản phẩm

An understanding of psychology-specifically the psychology behind how users behave and interact with digital interfaces-is perhaps the single most valuable nondesign skill a designer can have. The most elegant design can fail if it forces users to conform to the design instead of working within the "blueprint" of how humans perceive and process the world around them.

This practical guide explains how you can apply key principles of psychology to build products and experiences that are more human-centered and intuitive. Author Jon Yablonski deconstructs familiar apps and experiences to provide clear examples of how UX designers can build interfaces that adapt to how users perceive and process digital interfaces.

You'll learn:
* How psychology relates to new technology such as AI and spatial computing
* The principles of psychology most useful for designers
* How these psychology principles relate to UX heuristics
* Predictive models including Fitts's law, Jakob's law, and Hick's law
* Ethical implications of using psychology in design
* A practical framework for applying principles of psychology in your design process  

📒 2. Tác giả

Jon Yablonski is a multi-disciplinary designer who specializes in simplifying complex technology and making it intuitive through user research and interaction design. With over a decade of experience in design and development across various industries such as entertainment, retail, automotive, aerospace, and product, Jon brings a deep understanding of the relationship between human psychology and technology. When he's not creating journey maps or crafting prototypes, Jon is creating digital tools to help designers such as Laws of UX and Humane by Design.